Western wear in a colour palette featuring romantic pastels and bright hues.
The designer Ayushi Agarwal is an alumnus Istituto Marangoni, Milan, and started the luxury couture Ayushiagarwal Label. The label is situated in Agra, Uttar Pradesh, and was launched in 2018. Her first collection was launched in the same year called the MERAKI, which offers a spectacular expression of the dark. A year later, she made a collaboration with Kritika Khurana for her second collection. Even though being new in the fashion industry, the label has impressed many celebrities and gained many customers.