Abraham and Thakore are known for fashion accessories and home textile products, thus making them India’s most successful and respected brand. The business of fashion is changing in India, and Abraham & Thakore seems to be one of the few legacy brands readily exploring all options, even while hanging on to core values. The design label was founded in 1992 by David Abraham & Rakesh Thakore, who both are graduates from NIFT, Ahmedabad. The designer was later joined by Kevin Niggli, who is a graduate from NIFT, New Delhi.
Each designer in A&T has a different role, Creative Director David Abraham tries to recreate the label each season to keep it directional and that are relevant both in India & Overseas, while the Director, Rakesh Thakore overlooks the design and development of hand-woven fabrics. The aspect of their collection is all about the connection between fashion and lifestyle.
The collection of the label always tries to continue the development of a quiet and modern design while drawing on the rich tradition of Indian craft and design. Every collection of the label has its design sensibility and has a strong aspect for material usage. A&T personifies the belief that luxury lies in the specially crafted product the tells the true you about a customer. Season after season, A&T delivers something simple yet distinct from their other collections. Each Abraham & Thakore collection continues the exploration of developing a quiet and modern design voice while simultaneously drawing on the rich traditional vocabulary of Indian design and craft.
The label always tries to provide contemporary urban consumer dresses and lives – whether they are in New Delhi, London, or Tokyo. In India, the new collection is showcased at the India Fashion Week, New Delhi.